by Will Marlow | Aug 9, 2011 | Original Blog
This post could also have been named, “Why Twitter is the Ultimate Tool for Personal Branding.” I’ve been on Google+ since it’s early beta days, and I like the social network very much. It’s a fantastic system for sharing...
by Will Marlow | Sep 11, 2010 | Original Blog
People who don’t use Twitter sometimes ask me why I started using Twitter. The reason is simple: I was the cofounder of a startup company, and all startup companies have zero credibility: they have no customers, no track record, no glossy sales materials,...
by Will Marlow | Jul 15, 2010 | Original Blog
A lot of people think that all the different social media platforms (Facebook, Twitter, LinkedIn, Flickr, etc.) are more complicated than they really are. Every social media platform, however, has one thing in common: they all make publishing possible. That is the...
by Will Marlow | Mar 19, 2010 | Original Blog
The enemy of a good social media plan is chatter. Chatter is what gives ALL social media a bad name. For example, if a major nonprofit or school were to update their Twitter account with a Tweet that said, “Isn’t it a beautiful day out?”...
by Will Marlow | Mar 2, 2010 | Original Blog
One huge myth is that if you use Twitter or Facebook to link to your website from your status updates, you’ll increase your Google PageRank (in other words, your website will get pushed to the top of search results), because Google famously “counts the...